Business is booming.

Nela ekpenyong: championing conservation as wild africa ambassador

Hauwa ali

Wild africa, a leading organization dedicated to the fight against illegal wildlife trade,
Has appointed nela ekpenyong, a dynamic nigerian businesswoman and
Conservationist, as its newest ambassador. Ekpenyong, the chief executive officer of
Lega.c capital, a wealth management firm, joins a notable roster of ambassadors,
Including popular figures such as davido, 2baba, mayorkun, actress stephanie linus,
And football star alex iwobi. These ambassadors are part of a growing movement in
Nigeria to raise awareness and inspire action to protect wildlife and the environment.

Ekpenyong’s appointment is a recognition of her deep commitment to conservation and
Her extensive experience in advocating for sustainable environmental practices. In a
Statement released on tuesday, festus iyorah, wild africa’s representative in nigeria,
Expressed confidence in her ability to influence public opinion and contribute to the
Organization’s efforts to protect wildlife and combat illegal wildlife trade in the country.

“we are excited to have nela on board as our latest nigeria ambassador. She is a
Passionate conservationist who deeply understands the issues facing nigeria’s wildlife
And forests,” said iyorah. “her voice, expertise, and experience will contribute massively
To protecting nigeria’s biodiversity for future generations.”

As a country with vast natural resources and wildlife diversity, nigeria faces immense
Challenges in safeguarding its flora and fauna. From poaching to illegal wildlife trade,
The nation’s ecosystems are under constant threat. The appointment of ekpenyong is a
Strategic move by wild africa to leverage her passion and influence in addressing these
Critical issues.

Ekpenyong is no stranger to the conservation world. As an environmental advocate, she
Has consistently used her platform to speak out about the need for sustainable

Practices, wildlife protection, and climate action. “caring for nature has been part of my
Life’s purpose, and it is an honour to join wild africa to continue this shared vision to
Protect, preserve, and increase awareness of our wildlife and wild lands in africa,”
Ekpenyong remarked upon her appointment. Her leadership role at lega.c capital,
While seemingly disconnected from conservation, has given her a broad understanding
Of the intersection between economic growth and environmental sustainability.

Nela ekpenyong’s rise to prominence did not begin in conservation, but her career path
Has uniquely positioned her to make a significant impact. A graduate of economics, she
Initially pursued a career in finance, where she gained considerable success. As the
Ceo of lega.c capital, she has overseen the growth and management of wealth for
High-net-worth individuals and organizations, helping them to invest wisely and
Sustainably.

While her business acumen has earned her respect in the financial world, it is her
Passion for nature that has defined her broader mission. Ekpenyong’s love for
Conservation was sparked during her travels across africa, where she witnessed
Firsthand the beauty and vulnerability of the continent’s wildlife. “i realized that beyond
The numbers and wealth, there is something far more important—our natural world. It
Sustains us, and we have to protect it,” she often says.

This realization led her to become a vocal advocate for environmental sustainability,
Wildlife preservation, and responsible tourism. She has worked on various initiatives that
Promote eco-friendly business practices and has partnered with environmental
Organizations to address issues like deforestation, endangered species protection, and
Illegal wildlife trade. Her work is rooted in the belief that conservation and economic
Growth are not mutually exclusive but can be harmonized for the benefit of both people
And the planet.

As an ambassador for wild africa, ekpenyong joins a growing network of influential
Voices committed to shifting public attitudes towards wildlife conservation in nigeria.
Illegal wildlife trade has devastating effects on ecosystems and contributes to the
Decline of species such as elephants, pangolins, and rhinos. The trade is also linked to
Organized crime and other illegal activities, making it not only an environmental issue
But a national security concern as well.

In recent years, nigeria has made strides in addressing these challenges. In august
2024, the federal government unveiled a powerful symbol of its commitment to fighting
Illegal wildlife trade: an elephant sculpture created from confiscated wildlife stockpiles.
This symbolic gesture underscores the country’s resolve to raise awareness and
Enforce stricter regulations against wildlife trafficking.

Ekpenyong’s new role will involve raising public awareness and influencing policy to
Protect nigeria’s rich biodiversity. As a well-respected figure in both the business and
Environmental communities, she brings a unique perspective to the conversation. Her
Ability to connect with different audiences—whether it’s government officials, business
Leaders, or everyday citizens—will be crucial in mobilizing support for wild africa’s
Initiative.

Ekpenyong’s appointment as a wild africa ambassador is not just about lending her
Name to a cause; it’s about advancing a shared vision of a sustainable future. For her,
The fight to protect wildlife is deeply personal and tied to her broader advocacy for
Environmental justice. “we must act now if we want to leave behind a world that future
Generations can thrive in,” she said in a recent interview. “conservation isn’t just about
Saving animals—it’s about preserving our natural heritage, our livelihoods, and the
Health of our planet.”

Her new role will see her working closely with wild africa and other stakeholders to
Promote education, advocacy, and policy change. By leveraging her platform and
Expertise, ekpenyong hopes to inspire a new generation of nigerians to take up the
Cause of conservation and recognize the critical importance of protecting wildlife.

As global awareness of environmental issues grows, ekpenyong’s involvement with
Wild africa signals a positive step forward for conservation efforts in nigeria and
Beyond. With her leadership, experience, and passion, she is poised to make a lasting
Impact in the fight against illegal wildlife trade, ensuring that africa’s wild lands and
Species are protected for generations to come.

In a world where the balance between nature and development is increasingly
Precarious, nela ekpenyong stands

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